The healthcare industry is experiencing a data revolution. With the rise of electronic health records, medical imaging, genomics, and wearable devices, the amount of data generated in healthcare is exploding. This data holds invaluable insights that can improve patient outcomes, advance medical research, and speed product development. The major obstacles prevent stakeholders from tapping into these insights. Data is fragmented across countless systems and institutions. Rigid privacy regulations restrict access. Manual processes bog down data pipelines. Segmed is here to help.
Our secure, HIPAA-compliant platform seamlessly connects global healthcare data sources into one centralized marketplace. We automate cumbersome tasks like licensing, extraction, de-identification, and delivery, condensing an 18-month process into just 14 days. The result? Faster access to high-quality, real-world data for our customers. But what is real-world data?
Real-World Data: The Competitive Advantage
Real-world data (RWD) includes data related to patient health, treatment patterns, and outcomes that are collected outside of traditional clinical trials. It provides a comprehensive view of how treatments perform in diverse real-world populations. RWD is playing an increasingly vital role across the healthcare industry:
- For medical AI developers, RWD is critical for training and evaluating algorithms. Machine learning models are only as good as the data used to develop them. Large, heterogeneous real-world datasets expose algorithms to the variability of actual clinical environments, improving accuracy and generalizability.
- For pharmaceutical companies, RWD powers advanced analytics like cohort identification, risk stratification, and predictive modeling throughout the drug development lifecycle. This reduces trial costs, speeds recruitment, and generates evidence of long-term safety and effectiveness. Access to linked clinical and genomic datasets also enables precision medicine.
- For medical device makers, seamless access to up-to-date outcome data across institutions allows for more effective post-market surveillance and performance benchmarking. RWD aids in developing product enhancements and demonstrating value to providers.
- For payers and providers, analyzing real-world treatment patterns uncovers variances from established guidelines. This highlights opportunities to improve compliance, care quality, and cost-effectiveness through targeted interventions.
Segmed: Your Real-World Data Partner
Manual processes continue to impede access to many promising RWD sources. Segmed overcomes these obstacles through our automated, scalable data management platform. We simplify every step, from licensing to delivery:
- Licensing - We maintain a network of partnerships with healthcare systems, labs, medical imaging centers, and other data holders. Customers describe their needs and we facilitate agreements to access the right data.
- Extraction - Our tools integrate with source systems to securely extract data to our cloud platform. This includes data types like EHR records, CLAIMs data, genomic sequences, and medical images.
- De-identification - We automate de-identification of protected health information to render the data anonymous, meeting HIPAA privacy requirements. Our techniques preserve data integrity and utility.
- Delivery - Customers get fast, seamless access to requested data packages through our Insight platform. We utilize cutting-edge formats like FHIR and DICOMweb for smooth interoperability.
This streamlined process reduces costs and accelerates insights for our customers across the healthcare industry:
- Medical AI firms use our platform to develop and evaluate algorithms that predict patient outcomes, triage risk, and more. Broad access to diverse real-world images, genomes, and records accelerates development.
- Drug companies partner with us to power real-world evidence studies. Integrating real-world data with clinical trial data paints a comprehensive picture of efficacy and safety for regulators.
- Medtech leaders leverage our platform to benchmark product performance against real-world use in varied populations and clinical settings.
By providing fast, scalable access to high-quality healthcare data, Segmed unlocks the promise of data-driven medicine for our customers. Contact us to learn more about how our platform can help accelerate your medical insights.
Talk with our team of experts about how Segmed can be a valuable partner, supporting your efforts in structure or outsourcing imaging data.
Contact us today to discover how our expertise can streamline your project.
References:
1. Real World Evidence: https://www.fda.gov/science-research/science-and-research-special-topics/real-world-evidence
2. Real-World Evidence—Current Developments and Perspectives - https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9408280/
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